Semantic web where publishing community should be investing

A recent HBR article "What you need to know about Semantic Web" by Tom Ilube who is the CEO of Garlik emphasizes once more why publishers must invest in semantic web to enhance customer experience and move from presenting content as documents to "items of data that are linked by both meaning and relationship"

"Your technology team will have to devise an architectural road map for the semantic web over the next three to five years and to undertake the difficult work of transition" and in order to do this each organization must have a team/person that is dedicated to semantic web today.