By the way: Johnson & Johnson is blogging

The new Johnson & Johnson Blog is called JNJ BTW

Marc Monseau got this definetly right :

By The Way... Everyone else is talking about our company, so why can’t we? There are more than 120,000 people who work for Johnson & Johnson and its operating companies. I’m one of them, and through JNJ BTW, I will try to find a voice that often gets lost in formal communications."

via BBGM