Cost effective way analyzing patent data

In the latest issue of Searcher magazine, Robert March, information scientist at Du Pont writes about the importance of analyzing structured and unstructured data for identifying trends which is a "technology intelligence" activity. He outlines how to use word and excel to analyze patent content.

He ends up the article by "automatic categorization of the unstructured text can save time and money and lead data becoming information, information becoming knowledge, and knowledge becoming wisdom".

These guys in Mountain View also are working very hard (when they are not eating New Orleans cuisine) to figure out how to transform information to knowledge and insights in very unique way.